类别 全部 - indicador - gestión - comunicación - control

作者:wendys bolivar 4 年以前

277

INDICADORES DE GESTIÓN DE LA COMUNICACIÓN

Para asegurar el éxito de un plan estratégico de comunicación, es fundamental establecer indicadores que permitan medir y verificar los recursos empleados y los objetivos alcanzados.

INDICADORES DE GESTIÓN DE LA COMUNICACIÓN

INDICADORES DE GESTIÓN DE LA COMUNICACIÓN

The first division between continents was made by ancient Greek navigators, who named them 'landmass, terra firma'.

Generally classified by convention rather than any strict criteria, nowadays seven regions are regarded as continents from a geopolitical point of view.

CÓMO CONFORMAR INDICADORES

Ejemplos
Clientes
Pros
Claros, simples
Tipos
Número absoluto

INDICADOR DE IMPACTO: Verifican si se esta logrando el objetivo

Valoración del perfil de la imagen
Nivel de notoriedad
Porcentaje de conocimiento alcanzado

MEDICIÓN

Control
Verifica lo que se ha planeado, ejecute, ejecutará y se quiere lograr
Auditoria
General referente incluso antes de crear el PEC

INDICADOR DE GESTIÓN: Verificación de recursos

Antarctica is not only the coldest place on Earth but also the highest, driest, windiest and emptiest, completely covered with ice.

75% of the world's ice and 70% of the Earth's fresh water is located here.

Summer months of December to February give 24 hours of light, while the winter months of late March to late September are pitch dark the whole day.

There are no permanent inhabitants, except for scientists maintaining research stations in Antarctica.

Medios

Antarctica sees half a year of light and half a year of complete darkness.
Write down which months give 24 hours of light, and which are the ones that give pitch darkness the whole day.

All day dark
All day light
Canes

The coldest natural temperature ever recorded on Earth was recorded here.

Write it down.

Answer
Tácticas

Write down the temperatures of the Frozen Continent during the summer and the winter.

Winter
Summer

DEMOSTRAR el cumplimiento y valor de un PEC

Entrevistas
Sondeos
Encuesta
Consulta de documentos

PEC

Of the seven continents of the world, Africa is the second largest.

Africa comprises 54 countries and it is the hottest continent.

The equator passes through the middle of Africa and it receives direct sunlight throughout the year.

The world gets 66% of its chocolate, 50% of the gold and 95% of the diamonds from Africa.

Plan estrategico de comunicaxión, para alcanzar los objetivos puestos en él se establecen o realizan los indicadores

Out of 54, how many countries you can name?

How about these countries' capitals?

Country
Morocco - Rabat