类别 全部 - bases - comunicación - información - audiovisual

作者:KEVIN MANUEL RODRÍGUEZ FLORES 4 年以前

194

UD2: Documentación de Medios

En el sector audiovisual y de comunicación, la necesidad de información precisa y accesible es crucial para las organizaciones. Las bases de datos y los sistemas de press-clipping son herramientas esenciales que permiten acceder a una vasta cantidad de fuentes y noticias, tanto nacionales como internacionales.

UD2: Documentación de Medios

Kevin Rodríguez Flores-Universitat Pompeu Fabra-Novembre de 2020

Componentes

Archivos históricos

Sistemas Press-clipping

Hemerotecas digitales

Escenarios

Comunicación Corporativa

Comunicación Social

Necesidad de información

UD2: Documentación de Medios

The first division between continents was made by ancient Greek navigators, who named them 'landmass, terra firma'.

Generally classified by convention rather than any strict criteria, nowadays seven regions are regarded as continents from a geopolitical point of view.

Principales BdD

Internacional
Factiva

Informes financieros

Imágenes (7000 nuevas cada día)

+ de 10000 fuentes

Grupo Dow Jones

LexisNexis

Informes financieros de todo el mundo

5 mil millones de documentos

+ de 30000 fuentes

Grupo Red Elsevier

España
MyNews Online

Servicios

Vigilancia competitiva

Principal recurso de documentación en España

+ de mil fuentes

+ de 140 millones de noticias

Grupo "La Información"

Bases de datos

Antarctica is not only the coldest place on Earth but also the highest, driest, windiest and emptiest, completely covered with ice.

75% of the world's ice and 70% of the Earth's fresh water is located here.

Summer months of December to February give 24 hours of light, while the winter months of late March to late September are pitch dark the whole day.

There are no permanent inhabitants, except for scientists maintaining research stations in Antarctica.

Modelo de negocio de las BdD
Como acceder a estas

Pago por documento

Por conjuntos de documentos

Por cada documento

Por abono

Por volumen precontratado

Tarifa plana

Valor añadido a las BdD

No hay afectados por el cierre de Google News

No hay afectados por el derecho al olvido

Información publicada en la web y impresa

Información retrospectiva

Acceso unificado a miles de fuentes globales

Acuerdos contractuales

Reparto de beneficios entre la BdD y la empresa

Mercado de las BdD
Dirigido a

Administración pública

Investigadores

Partidos políticos

Multinacionales

Productoras audiovisuales

Gabinetes de prensa

Empresas periodísticas

Productores

Empresas ligadas a los medios

Usos
Búsqueda prospectiva

Boletín diario de prensa

Intranets o portales

Búsqueda retrospectiva

Navegación

Otros

Clasificaciones

Temas

Interrogación

Búsqueda avanzada

Parámetros, operadores booleanos, etc.

Búsqueda simple

Cantidad de información

There is plenty of animal life in Antarctica. It is a continent of extreme conditions but a range of well-adapted animals thrive here at various times of the year.

Name at least 5 of these animals.

Miles de fuentes en un único acceso unificado
Décadas de información retrospectiva
Decenas de millones de noticias
Especializadas en

Antarctica sees half a year of light and half a year of complete darkness.
Write down which months give 24 hours of light, and which are the ones that give pitch darkness the whole day.

Relaciones Internacionales
Economía
Política
Bases de datos de prensa

The coldest natural temperature ever recorded on Earth was recorded here.

Write it down.

Alcance a empresas de nivel medio/alto

Alto coste

Incluyen

Internet e imagen

Press-clipping

Enfocado al uso profesional

Sistema de búsqueda excelente

Acceso a retrospectiva

Acceso a miles de fuentes

Hemerotecas Digitales

Europe is separated from Asia by the Ural mountains and the Caspian Sea.

It is surrounded by water on three sides: Mediterranean Sea in the south, Atlantic Ocean in the west, and the Arctic Ocean in the north.

Three-fourth of the world's potatoes grow in Europe.

Sistema de búsqueda

Europe is a large region, with several major rivers that connect its many countries. There are five primary rivers in Europe, and one of them flows through 10 countries, more than any other river in the world.

Name these rivers.

Página de resultados escasa

Sin búsqueda avanzada

En ocasiones está limitada a

Europe is one of the smallest continents, yet it is home to some of the largest mountain ranges.

About 20% of the total landmass of the continent is considered mountainous.

Name the 5 longest mountain ranges in Europe.

Suscriptores
Redactores del medio
Producción propia de cada medio

The most beautiful cities in the world can be found in Europe. History, architecture, arts, and famous cuisine is representative almost to each country.

Out of 51 countries how many you can name?
And how many capitals?

La Vanguardia

El País

Archivos

Australia is the world's smallest continent and is also known as an 'island continent' as it is surrounded by water on all sides.
It includes 14 countries and it is the least populated continent.

Its name comes from the Latin word 'australis' meaning 'southern' because it lies entirely on the south of the equator.

Prensa

Out of 14, how many countries you can name?

How about these countries' capitals?

Principales archivos

Periodicals Archive Online (Internacional)

Ministerio de Cultura (España)

Sector Audiovisual

Ejemplos

British Pathe

mejor archivo de noticieros

EUScreen

enfocado a la televisión

Europeana

carácter museístico

Internet Archive

registros históricos audiovisuales

Aplicaciones

Documentalismo

TV

Cine

Usos principales

Cultura

Humanidades

Historia del periodismo

Historiografía

Dimensión histórica

Sistemas press-clipping

Of the seven continents of the world, Africa is the second largest.

Africa comprises 54 countries and it is the hottest continent.

The equator passes through the middle of Africa and it receives direct sunlight throughout the year.

The world gets 66% of its chocolate, 50% of the gold and 95% of the diamonds from Africa.

What are the major animals found in Africa?
Also, there are a few species that can be found only in Africa.

Name at least 6 of these animals.

En ocasiones

Limitaciones de acceso

Problemas legales

Coste alto

The largest hot desert in the world which used to be a lush region with many plants and animals.

The current climate makes it a difficult place for any life to exist. It is hot, dry, and windy.
Very hot during the day but the temperature can drop sometimes to below freezing at nights.

It rarely rains, some regions can go years without seeing a drop of rain.

Name this desert.

Seguimiento genial de la web social
Cubre temas de actualidad
Características

The world's longest river can be found here, famed for its ancient history and the archaeological sites along its shores.
This river gave rise to the early Egyptian civilization.

Name this river and add its length.

Alertas o perfiles de búsqueda

Búsquedas al futuro

Empresas

Out of 54, how many countries you can name?

How about these countries' capitals?

Principales empresas

Comerciales

Acceso 360

iConoce

MyNews

Sistema Gratuïto

Google Alerts

Función

monitorizar la presencia de marcas en la web social

elaboran y proporcionan dossiers de prensa

Buscadores

Asia is the world's largest continent of the seven continents in size, as it covers one-third of the earth's surface.

It includes 50 countries, and it is the most populated continent, 60% of the total population of the Earth lives here.

Buscadores de noticias

What are the major animals found in Asia?

Name at least 4 of these animals.

Bing
Google

Limitaciones

The only man-made structure that can be seen from space is located here.

Name this construction and add other facts about it.

Derecho al olvido
Tasa Google
Nula relación con los medios
No hay documentos, sino listas de enlaces
Uso principal

Asia houses the highest point on earth.
Name this summit and write down how tall it is.

Temas recurrentes
Cobertura global, nacional e internacional
Buscadores específicos

Name as many as you can out of the 48 countries located in Asia.

Write down the capitals too.