Strategia d'Impresa

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Strategia d'Impresa

Type in the name of the book you have read.

Main Events

Type the main events of the book, classifying them in: events from the beginning, events from the middle, and events from the end of the book.

Describe the story visually. Add a representative picture for each of them.

End

strategie di attacco e difesa

Turnaround

Type the main events from the end.

Add a representative picture for each of them.

Middle

SBU

le fonti di vantaggio competitivo

Type the main events from the middle.

Add a representative picture for each of them.

Beginning

decisioni del top management

processi di gestione strategica

Type the main events from the beginning.

Add a representative picture for each of them.

Theme

In contrast to the main idea, the theme is the message, lesson or moral of the book.

Some tips to find out the theme of the book easier:

• Try to find it while you are reading. It may be stated or implied.
• Think about how the characters reacted to obstacles.
• Think about the important decisions that the characters made.
• Think about the characters growing or changing throughout the book.

lettere in Times new roman o arial

Quotes

Multinazionali

Sviluppo

Take notes while you read the book. Write here your favorite quotes from the book.

Resources

Take notes while you read the book. Type here the resources, books, or websites that the author mentioned and you want to check out later.

websites

online

Main idea

Strategic Business Unit

The main idea is what the book is mostly about.

Some tips to find out the main idea of a book easier:

• Read the title.
• Look for the text features.
• Figure out if you are reading a fiction or a non fiction book.
• Think about some examples that support this idea.

Main characters

Type the names of the book characters. Start with the main character.

Draw arrows to represent the relationship between them and if it is possible write on them what they represent for each other (if they are relatives, friends, lovers, enemies etc.)

strategie

Characteristics

Contrazione

stabilità

sviluppo

What are the characteristics that best describe the character? Type them here.

problemi che deve affrontare un impresa

What is the reason why the author wrote the book?

Diversificazione

management, casi studio Ikea, southwest Airlines, Ferrero, Unilever ecc...

Giorgio Pellicelli

Who is the author of the book? Type in his/her name.