Categories: All - development - strategies - management - diversification

by Gianluca Saglia 3 years ago

41

Strategia d'Impresa

The text explores the dynamics of business strategy, focusing on the various stages and decisions involved in strategic management. It highlights the role of top management in initiating and steering strategic processes, from the inception of a Strategic Business Unit (

Strategia d'Impresa

Strategia d'Impresa

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Main Events

Type the main events of the book, classifying them in: events from the beginning, events from the middle, and events from the end of the book.

Describe the story visually. Add a representative picture for each of them.

End
strategie di attacco e difesa
Turnaround

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Middle
SBU
le fonti di vantaggio competitivo

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Beginning
decisioni del top management
processi di gestione strategica

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Theme

In contrast to the main idea, the theme is the message, lesson or moral of the book.

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lettere in Times new roman o arial

Quotes

Multinazionali
Sviluppo

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Resources

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websites
online

Main idea

Strategic Business Unit

The main idea is what the book is mostly about.

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Main characters

Type the names of the book characters. Start with the main character.

Draw arrows to represent the relationship between them and if it is possible write on them what they represent for each other (if they are relatives, friends, lovers, enemies etc.)

strategie
Characteristics
Contrazione
stabilità
sviluppo

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problemi che deve affrontare un impresa

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Diversificazione
management, casi studio Ikea, southwest Airlines, Ferrero, Unilever ecc...

Giorgio Pellicelli

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