Kategoriak: All - marketing - automação - competição - ferramentas

arabera marcus barreto 2 years ago

112

Shopping Dos Descontos

A proposta é a criação de um negócio de dropshipping com estilo de loja de departamento, utilizando diversas estratégias e ferramentas de marketing para impulsionar as vendas. A operação incluirá a utilização de canais como Facebook Ads, Google Ads e Taboola para atrair clientes, além de ferramentas de gestão como Shopify e Oberlo para gerenciar o inventário e os pedidos.

Shopping Dos Descontos

Shopping Dos Descontos

Think of a name for your business.

CNPJ

To become an officially recognized business entity, you must register with the government.

Corporations will need an 'articles of incorporation' document, which includes your business name, business purpose, corporate structure, stock details, and other information about your company.

Impostos Federais e Estaduais

You’ll use your employer identification number (EIN) for essential steps to start and grow your business, like opening a bank account and paying taxes.

Some states require you to get a tax ID as well.

Licenças e Permissões

The licenses and permits you need for your business will vary by industry, state, location, and other factors.

Build your team

Unless you're planning to be your only employee, you will need to hire a great team to start your company.

NÂO TEMOS EQUIPE

Type in his/her name.

Function

What is his function in your business?

Choose from the ones below or type in another.

Business partnerRecruiterMarketing SpecialistProgrammerAccountant

Conta Do Negócio

When you are trying to open a business bank account, think about the benefits it should offer:

Documens needed

Documents you need:

Benefits

There are a lot of bank accounts with benefits out there, but you have to be careful that the one you choose is worth the money.

Fees

Shop around to make sure you find the lowest fees.

Branding

Before you start selling your product or service, you need to build up your brand.

Website

Create a website.

Shopping dos descontos

Type in the name of your website.

Colour

Choose colors for your brand.

Preto e amarelo
Typography

Choose a font pair to build your brand.

Sams
Logo

Create a logo that can help people easily identify your brand.

Use it on your company website and on social media.

Avenir

Choose a logo.

Vendas e Estratégia de Marketing

Create a sales and Marketing strategy

Opt-in forms

Ask your customers and potential customers for permission to communicate with them.

Ask for their consent to contact them with further information about your business.

Use opt-in forms. They usually pertain to email communication.

SMS
Email
Whatsapp

What type of opt-in forms will you use?

Choose from the following or add others.

newslettersmarketing materialsproduct sales
Prices
Variados

Type in the names of your products.

Entre 119 e 219

Type in its price.

Marketing channels

Choose from these ones or add other marketing channels that you think will help you promote your business in the best way.

The more you use, the better!

Email marketingSocial media MarketingFacebook AdsGoogle AdsSEOContent marketingTelesales
Face Ads, Google Ads e Taboola

Business growth

Like any element of running a business, there are multiple growth strategies that you can try.

blue ocean strategy

Type in some ideas to grow your business.

You have some examples here:

Collaborate with more established brands in your industryPartner with a charity organizationVolunteerAttend networking eventsHost eventsGet to know your customersOffer great customer serviceMeasure what works and refine your approach as you go

Estrutura

Before you can register your company, you need to decide what kind of entity it is.

Learn about the various legal business structures that are available.

It is up to you to determine which type of entity is best for your current needs and future business goals.

0
Suporte
Funil de Suporte
Funil de Vendas
Esteira de Produtos

What kind of business structure are you interested in?

Type in or choose from the list below.

Sole ProprietorshipPartnershipLimited Liability Company (LLC)Corporation

Financeiro

Starting any business has a price, so you need to determine how you're going to cover those costs.

The choices you make could affect your taxes, legal requirements, and revenue.

Break-even analysis

Find out how much money you need to start a business with a break-even analysis.

It will help you determine when your business will become profitable.

Break-even point

The break-even point is the level of production at which the costs of production equal the revenues for a product.

Use this formula to calculate the break-even point.

Fixed Costs / (Average Price – Variable Costs) = Break-Even Point

Variable costs are costs that change as the quantity of the good or service that a business produces changes. Variable costs are the sum of marginal costs over all units produced.

Type in the variable costs.

Some examples are:

sales commissionsdirect labor costscost of raw materials used in productionutility costs
R$385,00

Fixed expenses or costs are those that do not fluctuate with changes in production level or sales volume.

They include such expenses as rent, insurance, dues and subscriptions, equipment leases, payments on loans, depreciation, management salaries, and advertising.

Type in the fixed costs.

Funding your business
R$12,000

Choose from these ones or add other ways of funding.

Self-fundingFriends and familyBusiness grantBusiness competitionAngel investorsVenture capitalCrowdfundingBusiness loanStart up loanBusiness credit cardBusiness overdrafts

Ferramentas

Ads
Mention
Semrush
Social Blade
unicornads
Pixel helper
Adminer
Automação de mensagens
Zapfácil
Mailchimp
Mineração
Alihunter
Ecomhunt
Gestão
Oberlo
Shopify
Propfifty

Plano de negócios

There are four types of plans:

Subtópico
Forecasts

Forecasts are your projections for the next years.

120.292,2

Type in some forecasts.

For example, If you are a product company, break down your forecast by target market segments or into major product categories.

If you are forecasting sales for a restaurant, break down your forecast into these groups: lunch, dinner, and drinks.

Média de 95,47

This shows the expenses related to making your product or delivering your service.

It should not include regular business expenses such as rent, insurance, salaries, etc.

A ser definido pelo modelo de produto

For example, If you are a product company, break down your forecast by target market segments or into major product categories.

If you are forecasting sales for a restaurant, break down your forecast into these groups: lunch, dinner, and drinks.

Milestones

Schedule the next critical steps for your business.

Show investors that you understand what needs to happen to make your plans a reality and that you are working on a realistic schedule.

Site final 13/08

Type in milestones (planned major goals).

For example, if you are producing a consumer product, you may have the following milestones:

integração total 16/08

importação total dos produtos 16/08 e 17/08

Decisão do produto vencedor 19/08

inicio dos testes a partir de 20/08

Competitor analysis

Every business has some form of competition.

Sou Barato, Ofertoo, Traz pra cá

Type in the name of your competitor.

Pesquisa De Mercado

Conduct market research. Gather information about potential customers and businesses already operating in your area. Use that information to find a competitive advantage for your business.

Target market segments

The target market refers to consumers with similar characteristics (age, location, income, lifestyle etc.) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service.

1260 Pedidos mês

SOM: Your Share Of the Market (the subset of your SAM that you will realistically reach-particularly in the first few years of your business)

Type in SOM.

19,1 milhões de pessoas

SAM: Your Segmented Addressable Market or Served Available Market (the portion of TAM you will target)

Type in SAM.

31,4 milhões de pessoas

TAM: Your Total Available or Addressable Market (everyone you wish to reach with your product)

Type in TAM.

Industry

Some examples of popular industries are:

Genérico

Choose from the list below or type in an industry you want to analyze.

The Business Services IndustryThe Food and Restaurant IndustryThe General Retail IndustryThe Technology IndustryThe Health, Beauty and Fitness IndustryThe In-Home Care IndustryThe In-Home Cleaning and Maintenance IndustryThe Sports and Recreation IndustryThe Travel and Lodging IndustryThe Automotive Repair Industry

Disadvantages

Highlight the disadvantages of investing in this industry.

A fidelidade à marca é mais baixa

Mais competição

Alta proporção de tráfego desqualificado

Type in disadvantage.

Advantages

Highlight the advantages of investing in this industry.

A pesquisa de mercado não é necessária

Possibilitar testar vários nichos de uma só vez

Alcance maior de público

sem limitações de publico

Type in advantage.

Business idea

Nowadays, many people are considering starting their own business.

Come up with a brilliant idea, that nobody tried before.

Dropshipping ao estilo loja de departamento

Type in a business idea.