Luokat: Kaikki - evidence - integration - analysis - strategy

jonka Igor von Nyssen 12 vuotta sitten

169

Case Notes

The document discusses the importance of crafting well-supported and clear recommendations based on a thorough understanding of a firm's capabilities and strategic analysis. Emphasis is placed on integrating data and evidence effectively while maintaining a pleasant and readable presentation style.

Case Notes

Case Notes

factors

how much joy does she get from reading our case
recommendations
voice heard?
clear
use of case data
use quotations
conceptual basis
integrating logic
defined the issues correctly

qualitative case

the kind of recommendations, we provide should reflect a good understanding of the firms capabilities, (deep pockets)
sstrategic analysis needs to be done, it becomes even more important
evidence is there, look for it
need to see how we can cross-reference and support arguments
rely entirely on the conceptual logic

Case 2

make it easy to ready, refer, but don;t make her go to the exhibit.
do not hedge bets, be clear on the trade-offs you recommend
are the stratgy concepts clear: straddeling strategy concepts
do not get carried away by explainign what numbers and trends mean, but rather show how these suppoort your recommendations
microeconomic
macroeconomic
qualitative exhibits do count
More about situational analysis

case 4

she wants to see the time and effort that we put into the case
put recommendation upfront
revenue based analysis
use exhibit 1 - there is a reason why it is the first exhibit.

case 3

B+
give a sens of how long to present the strategy - 3-5 years, 12 months, and so on
I really like the way the recommendation is in the beginning of each paragraph

Case 1

A-
Focus this - can I put it on one page to present and justify my opinion.
PLeasant to read - we should prefer this, as shes seems to like that even better. Get some quotations in there.
if there are issues around priority, need to indicate importance
strategic issues: average
Likes data integration in the text
Case was not integreate that well.
She likes bullet points