South Korea

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South Korea

Hofstede Dimensions

Masculinity

Successful result rather than the progress/process

Although South Korea only scored 39, I believe masculinity is crucial dimension that reflects Korea's society. Student suicide rate is extremely high in Korea due to the depression that students go through. Parents' high expectation stress students. Korea is truly driven by successful results and competition rather than motivation or the process.

39

Power distance

Hierarchical society

I believe this is important dimension in Korea especially in business industry. This hierarchical society is often used as topics of K-drama which reflects how subordinates accept inequality just because of their work position

60

Business etiquette

Don'ts

Call elders/superiors by their name

You must not call elders/superiors by their last or first name.

Writing others' name in red

Koreans believe that writing in red is for dead people and brings bad luck if used

Pouring your own drink

You should not pour your own drink especially when you are drinking with elders/superiors

Do's

Take off your shoes when entering indoors

This is common courtesy when you go inside unless the host tell you not to

Use honorific language for the first time

No matter how old the other person is, you should speak in honorific language

Wait for elder to eat first

In South Korea, you have to wait until people older than you start eating