par Nurul Shahira Il y a 3 années
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Type in the name of the book you have read.
Sandwich method
Motivated to develop the skill
People become more tollerant of the idea of others
Interrupted session
Direct group use of the technique
Discussing ideas put forward
Listening feedback from the individual
Define the focus and also develop some idea around it
Output
"Harvest" this focus in a systematic way
Idea
Technique
Provocative technique
Fixed time
Evaluation will be feasibility, benefit, resource and fit
Reinforcing idea
Focus on the weaknest of the idea
Tailoring ideas
Certain background consciousness of the resource available
Strengthening ideas
The process of the strengthening the ideas only with the power or strong points of the idea
Quick rejection of the ideas
Focus on difference
Flavor
Changer
New focus
Direction
Direct concepts
Seeding ideas
Specific ideas
Example, you declare that you already to pick out people wearing red clothes. Then, the brain has been "sensitized" to red
The filament technique
Filament consisting something for that focus
Deliberate manner, creative focus
Strata
From strata can make conclusion/ idea
Pick random word to use and put together
Blocked
Additional ideas
Black sheet
Two main source for provocation
Something never in attended as provocation
Provocation arise
Systematic tehniques
Circumstances
Positive aspects
Moment to moment
Focus the diference
Extract the principle
General attitude
Two-stage process: 1) Setting up of the provocation 2) Use provocation to move forward to a useful new idea
Provocation and analysis: Change our perfection. The provocation is unreasonable and away from usual direction. The analysis is reasonable and have certain reason.
Working with concepts, the continual movement
Value concepts, value of concept
Purpose concepts for example, provide protection against rain
Types of concepts means "adjustable"/ "powerful"
Example: Concepts of ladder, away of getting to a higher place such as elevator, escalator, climbing boots
The nature of concepts- to be precise and definite
Level concept of fan
Ideas is working at home then the concept is reducing the need to travel then direction is reducing the traffic loads
Ideas: A specific idea
Concepts: ways of doing something
Direction: the broadest concept will become the direction
The fixed point
Concept
Fixed the concept first, foxed first point: money, power, status, reignition, responsibility, sense, social position
Resemblance
The way for specifying a group
Groups - group of something
purpose: idea + idea = fixed point
Finding more alternative, look at the advertisement
Alternative is provided for example the menu in the restaurant is provided
Stopping looking for the alternative
Challenge the shaping factor
Dominating concept, assumptions, boundaries, essential factor, avoidance factors
Concept challenge and idea challenge
The concept will be challenge
Breaking free
Break from old concept
Cost change
Value change
Technology change
Continue analysis
The continuity of time sequence
The continue of complaceny
The continuity of lock in
The continue of neglect
Why and why again
Real reason of doing something
The next step: the alternative ways of doing things
Drop it - Existing way that we do need to do at all, can be just dropped
Escape - Escape from dominating idea
Block - If we block the current path, road, or way then we are forced to find an alternative way
Purpose focus
Improvement, problem solving, task, opportunity, focus occasion, multiple focuses, alternative definitions, rephrasing the focus, underlying problem
General area type focus
Allow us to think creatively about anything at all
Example: I want some ideas in the area of running a resort hotel
Only generate ideas within a defined areas
Specific focus, systematic task of lateral thinking
Everyday creativity, time to time
Deliberate effort to pick out a new focus point
Focus on something that no one else has bothered to think about, example focus on shape of drink
Proactive
Investment in creativity and an investment in the building of creative skill
Use of the creative pause
Pause to think and wonder for a moment, not long just 20-30 second
Possibility of a new idea will come
The pause
Have reason to pause
Possible value
Creative effort
Add skill to the effort by formal training in lateral thinking techniques
In the group discussion, the member use different type of hat
Convenient use to switch thinking
The space of thinking
Sometimes the people did not use hat is more comfortable
more powerful the method games
fierce, arguments, crises, conflicts, dogmatic view
The good black hat thinking
The hat method separates ego from performance
Can use the six hat to get more productive discussion
Blue hat
Think of sky and overview
Organizing and controlling the thinking process
that will become more productive
Green hat
Think of vegetation and rich growth
for creative thinking, new ideas, creative effort
Yellow hat
Think of sunshine
for optimism and the logical positive view of things
feasibility and how something can be done
Red hat
Feeling, intuition, hunches and emotions
Red hat "signal" felling as such, they can come into the discussion without pretending to be others
Black hat
The "cautious" hat
Prevents us from making mistakes, doing silly things, and doings things which might be illegal
White hat
Think of the white paper, which is neutral and carries information also the data
Type the main events of the book, classifying them in: events from the beginning, events from the middle, and events from the end of the book.
Describe the story visually. Add a representative picture for each of them.
Rethinking, new attention turn up improvement
We can never have full information about future
But we have to prepare to generate further alternatives for considerations
Value and opportunity
Creating value and design opportunities
Integrated values- to provide the consumers what they need
Problem solving
Use the concept of fan
Not a routine problem
Improvement
Better means lower cost and less in time
Biggest "use" of creative thinking or"potential"
Modes of design
Creative mode= develop some creative concepts in their own right and see how it might work
Normal mode= set out the all the requirement
With the perception, things will be become real with the processing
The logic of perception
Traditional way of looking at things "nothing if not history"
Replace with the word "can be"
Water logic
Water logic and perception are concerned with "what might be"
Lateral thinking is other soft of thinking which include (thinking, perceptual thinking, self organizing system)
Lateral thinking relates to creativity, try new different perception, different concepts, different point and various method
Systematic techniques of lateral thinking
Logic (self organizing system)
Release from traditional cautions and inhibitions
Give a stream of new product
Give change or something like that
Triggered new ideas and insights
Creativity of doing something
Looking for further alternatives when everyone is satisfied with obvious ones
Continue looks for explainations
Modification in order for it to appear as a new idea
Low risk, to seek build upon and repeat pass success
method fresh and original (approach)
The classic creativity for child
Intelligent is a potential mind but creativity depends on human skills
Creativity thinking are part of skills of thinking but can learn directly in their own right
Habits, training and expectations
Must be a group process
Produce far more idea and far wider range of ideas when working together in the group and also discipline to the work
Need for both big jump and small jump creativity
Shooting out a crazy idea might hit a useful target
The difficult of any valuable idea will be perfectly logical
Craziness is easy to encourage because it seems so different from normal thinking
At first time, the idea seem crazy compared to existing idea
Legitimate techniques of lateral thinking is provocation
Two separate meanings
Second meaning of the word "intuition" covers a feeling that is generated from experience and considerations
One meaning implies "insight" and the sudden viewing of something in a new way
Judgement system
Creativity no more than saying anything in their mind
Behavior of information systems it is very hard to see how any "memory" system could be creative- except by mistake
Believe that people have to behave like artists
Creativity involved in changing concepts and perceptions
Use left and right brain at the same time to create creativity involved in changing concepts and perception
Left brain- the "educated" part of the brain
Picks up on language, symbols and seeing things that should be
Right brain- uneducated "innocent" that has learned nothing
drawing, music, and right brain can see things with an innocent eye
Creativity can be more constructive and can build on existing idea means quality
No need to against (rebels)
Training, structures, and systematic techniques can raise general level of creative ability
Make sense of the information
Collecting Information
The design of question may require creativity
Ingredients
More information is valuable to creativity
Concept drivers
Driving concept
Analyze data in order to see the trends and what is happening
Example the Wright brothers set out to cope with unstable machines
The future
Enriches our concept map of the future, for example: working from home
Use deliberate creativity in order to put forward certain future possibilities
Market analysis
"logical" reason for action
Convinced of a product's success before taking the risk
Explaination
Concept of hypothesis, method guess and speculation to creativity and possibilities
Need to undestand what going on in order to take appropriate action
Competition and sur/petition
Terms of price, quality, distribution, and promotion
The third phase of business will be "integrated values."
The second phase of business was "competition."
The first phase of business was "product or service."
Maintenance management
Depend on market muscle and a strong niche position
Cutting costs and quality programme
Continue the improvement
Use the less cost but with a good quality service
The information and the surface are active and the information organizes itself without help for an external organizer
self-organizing system
But the creativity with the information that we have will make things real or true
Creativity is not simply way to make things better
All the activity comes from an external organizer that relates the information and moves it around
"Concern with motivation"
Example: Red Telephone by Australian Telecom
Specific tools that can be used systematically and deliberately in order to create new ideas
Depends on practice, example if you get rid of your inhibitions, you will be creative
"Creative" means means bringing into being something that was not here before, new and have high value
Making an idea
to solve the problem
The final decision
Need six thinking hat
Emotion
Circumstance
Handsight logic
Direct comparison
Point system
Risk
Testability
Fall-back position
Essential factors
Vital factors, flexibility, fatal factors
Major consideration
benefit, feasibility, resources, fit
End catagories
Directly disable idea, good idea but not for us, good edea but not now
Group structures
Format
Time
Official Roles
Nature of people
Number of people
Recording
Tape recording
Group formats
Focus stage in group are different from focus stage individual
Example: 30 minutes
Formal output: 4 minutes
Final output (harvesting): 10 minutes
Output stage: 10 minutes
Techniques stage: 3 minutes
Focus stage: 3 minutes
Individual formats
Faster thinking to create new idea
Instant use
The process to be the idea
Forms of training
Allocation of time
Training needs
Operating creative skills
Special area creativity
General creative skills
Messing around
The FAT/CAT program
Facilitator
Trainer and training
Regular Creative session
Opportunity audit
Requesting executive to put forward the opportunity
Creative Task sheet
To elicite new idea
Cloud "9" File
Signifies dream
Creative Hit List
Formal serious manner
Concept R&D
Creativity center
Provide a way of doing things that need to be done
Quality, Serious improvement, and cost cutting
Specific element designed by people with experience in creativity
Quality circles
The use of creative techniques within quality circles depends heavily on defined creative focuses
Trainers
Organization send people to be trained in the training of creative thinking techniques
Human resource department
Comprehensive and ranges from training to assessment to problem solving and general care
Network
Distribution of people who locally responsible and motivated to put energy into the creative process
Creativity trainers
Office
The concept manager
Responsibility for collecting. generating and developing new concepts
The process champion
Creativity need champion to fight for
Creativity is a fragile as any product
Make things happen with creativity
Structures and Programs
Nominated champion/ Process champion
Six thinking hats
Creative Hit List for an individual or a group or a team
Dangers
Second: Creative Hit List become filled with trivial item so trivializes creativity itself
First: the list become filled with "general problems" that need information and analysis
Value of Creative Hit List
Reminder of the need for creativity and helps to falter a culture of creative effort
There are matters that really need creative attention
Creative Hit List and problem solving
Cooperate problems that need to be solved by collecting information and further analysis
Use the creative Hit List
Can provide items for creativity training and also formal creative thinking sessions
Items Creative Hit List
Whim and opportunity
Choose any area and invites thinkers to develop ideas in that area
Project
The project must include invitations to invent or design something new
Improvement task
The specific improvement
Problem
The problem should not be so technical and require much technical detail
Focus the important for two reasons
The systematic creative tools are most powerful when we are specific about the creative focus and stick to this
By focusing upon things which no one else has focused, can develop valuable new ideas with little creative effort
Focus or creative task, systematic and deliberate effort to generate new ideas and new concept
Evaluation and Implemention
Structure for creative thinking
Defining the focus
Programs and structures
Training
Sensitization
Listening
Simple focus
Green Hat
Creative Pause
The need for serious creativity and the serious application of serious creativity
The application of creativity is bit easy
Type the names of the book characters. Start with the main character.
Draw arrows to represent the relationship between them and if it is possible write on them what they represent for each other (if they are relatives, friends, lovers, enemies etc.)
What are the characteristics that best describe the character? Type them here.
Who is the author of the book? Type in his/her name.
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