THE UILTIMATE GUIDE TO MERCHANDISING TO 2019
Staying On Top of Orders
Make frequent visits and maintain constant communication with stores
Ensuring Retailer Compliance
Check product gaps
Address any issues of improper product placement
Monitor POP screens
Monitoring Competition
Record price, promotions, labels, location of the shelves and packaging of your competitors
What Is Merchandising?
They are the conditions and routes of distribution suitable for the sale of a product.
Sales
Organize strategies, exhibitions, etc.
Marketing
Properly Merchandising Shelves
Clean, stocked and organized
Data-Driven Merchandising
Registration of sales and marketing data
Visual Merchandising
visually attract the consumer
Marketing audits to track data
Collecting and Analyzing Merchandising Data
It allows to have a communication flow
Merchandising Best Practices
Increase product impact
Merchandiser Job Description
Responsible for the products, before and after delivery
Inventory
Product supervisor
Product promotion
Who Does Merchandising?
Many retailers
Any brand with a physical product
