Kategóriák: Minden - personalization - advertisements

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Electronic Commerce

Electronic commerce involves various types of transactions between businesses, consumers, and governments. B2B refers to transactions where companies sell products or services to other companies, such as industrial material suppliers.

Electronic 
Commerce

Electronic Commerce

Business Models in Electronic Commerce

Affiliate Model
Sellers earn a commission for referring other buyers. Example: Blog affiliate programs, Amazon Associates.
Market Model
Platforms where buyers and sellers interact Example: Amazon, eBay
Advertising Model
Revenue comes from advertisements presented to users. Example: Google, Facebook.
Subscription Model
Customers pay a recurring fee for access to products or services. Example: Netflix, Spotify.

Types of Electronic Commerce According to Clients

B2G (Business to Government)
Companies that sell products or services to governments. Example: Public tenders, infrastructure contracts.
C2C (Consumer to Consumer)
Consumers who sell to other consumers Example:eBay, MercadoLibre, Wallapop.
B2C (Business to Consumer)
Companies that sell directly to consumers Example: Amazon, online clothing stores
B2B (Business to Business)
Companies that sell to other companies Example: Industrial materials suppliers

Advantages of Electronic Commerce

Inventory Management Efficiency
Less losses due to unsold products.
Better control through technological tools.
Personalization of the Customer Experience
Better adaptation to customer needs
Using data to recommend products
Availability 24/7
Allows purchases at any time
Businesses do not have limited hours
Reduction of Operating Costs
Reduction in personnel and rental costs.
Less need for physical stores.
Global Market Access
Reach customers in different time zones.
Global expansion without geographical barriers.