Crescent Mall CMS

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Admin User

Crescent Mall CMS

System Logs

Manage the System Logs Intention: Keep track of the System changing.

System Version

Where update the App versions

Wifi Reports

Profile

Overview about the use of wifi. Intention: Data visualization about the use of wifi in Gender, Device OS, Age distribution, Response. => Analyze customer segments, predict market trends.

Busiest Day

Keep track of the day which the users use wifi highest in a week, a month, or date range.

Busiest Hour

Keep track of the hours which the users use wifi highest in a day, a week, a month, or date range.

Session Duration

What is the difinition of Session??

Frequency

Intention: Keep track of the access-wifi behavior of user, after use the suitable wifi marketing.

Reports

Intention: Follow the Financial, Customer, Receipt, which help admin to know about groth rate of business, and use the appropriate strategy (download csv file)

Directories

Tags

Manage and view the Tags list. Tags classify Campaigns (use in report) (eg: toy, childrenfashion, manfashion, food)

Categories

Manage and view the Merchant Categories list. Merchant Categories classify Merchant (use in report)

Merchants

Manage and view the Merchants (stores) list.

Mall

Where archives and changes the Mall's Information. The information will display on Mobile App.

Wheel Game

Wheel game

Manage and view the Lucky Wheels list. Intention: Crescent Mall create the the Lucky Wheel which is played on Mobile App.

Customer

Followers

User can follow Merchants (Stores), and App will prioritize to display notification related to the stores

Customer Group

Intention: Divided the customer into customer groups which use as target user in campaign. (eg: Personal income over 10 million group)

All Customer

Intention: Manage the customer list, and information of every customer.

Alerts

Featured

Admin will create the notification, and push on App mobile (based on Promotion/Reward/Event). Admin can schedule to push the notification (The Start and End Date/Time). Intention: Push notification for some customer (based on Targeting user of Promotion/Reward/Event).

Indoor

Admin will create the notification, and push on App mobile (based on beacon). Admin can schedule to push the notification (The Start and End Date/Time). Intention: Push notification about announcement for some customer based on beacon.

General

Admin will create the notification, and push on App mobile. Admin can schedule to push the notification. Intention: Push notification about promotions, reward, event or announcement.

Heat Map

Manage the heat map of every Floor by time on date. (24h/day) Intention: Admin can keep track of the interaction between customer and merchant (store) by iBeacon. And they will know where attract customers.

Admin Users

Manage the Admin Users and their informations. Add, Edit or Remove an admin

ChatBot

Chatbot Ratings

Manage the Chatbot Ratings.

Common Questions

Create the sample questions which user use to ask Assistant. (Every Question is a button in chatbot)

CRM Reports

Click Push Notification

Calculates the number of clicks per Promotion, Reward, Event when they was pushed on Mobile App

Tag Analytics Report

This report help admin to know commodity type which are runing campaigns and sorted by number of campaigns.

Tier Spend Report

Intention: Keep track of the purchasing power of each user by Emembership type and date range.

Receipt Report

Keep track of the revenue of each store (merchant) in Crescent Mall. Intention: The Merchants run their business good or bad. And the Mall can change the merchants, which help the mall to give the best profit.

Membership Report

Intention: The number of every Emembership type (Silver, Gole, Platinum) by everyday in date range.

Upgrade Report

Intention: Filter the Users list who was promoted Emembership by the time (date range).

Customer Birthday Report

Manage birthday customer list. Support filter the customers list by dd/mm (birthday) Intention: Customer service is better

Dashboard

Profile Summary

Overview about the active User & Sign-up user. Intention: Data visualization about Sign up user and Active User in Gender, Device OS, Age distribution, Response.

Campaign summary

Overview about the live campaign. Marketing team can manage to get the best campains.

Receipt

All Receipts

Follow the receipt list which are scaned by users. Admin can Approve, Reject and Assign value for every Receipt. Intention: Member classification (Silver, Gold, Platinum)

Advance Surveys

Surveys

Manage and view the Surveys list. Intention: Crescent Mall create the the surveys which get feedback from customer to improve product and service.

Coupons

Manage coupon status by user

Campaigns

Emembership Privilege

Manage and view the Emembership Privileges list. Intention: Crescent Mall & Merchants negotiate each other to create the Emembership Privileges which attractive the customer. Every type Emembership will be enjoy different benefits. (eg: Silver - discount 5%, Gold - discount 8%, Platinum - discount 12% for all foods in The Coffee Bean & Tea Leaf)

Events

Manage and view the Event list. Intention: Crescent Mall & Merchants negotiate each other to create the event which attractive the customer. (eg: Mid-Autumn, the child sings a song, they will be given the lanterns) In the event, Crescent Mall & Merchant will not create Reward & Promotion.

Rewards

Manage and view the Reward list for Mini game (Normal, Wheel game, survey) Intention: Merchants create the Reward (give) which attractive the customer. The Reward code will be created automatically.

Promotions

Manage and view the promotions list. Intention: Merchants create the promotion (discount) which attractive the customer. The promotion code will be created automatically.