E-commerce

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E-commerce

Types of E-commerce according to Business Model

Marketplace: A platform that allows third parties to sell products or services (e.g. eBay, Amazon).

Direct Sales: Businesses sell products directly to consumers without a middleman (e.g. Apple Store).

Freemium: Free access with paid options for additional features (e.g. LinkedIn, Dropbox).

Subscription-based: Users pay a recurring fee to access products or services (e.g. Netflix, Spotify).

Types of E-commerce according to customers

B2G (Business to Government): Companies that sell products or services to government entities.

C2C (Consumer to Consumer): Consumers that sell to other consumers, such as on platforms like eBay or Mercado Libre.

B2C (Business to Consumer): Companies that sell directly to end consumers (Amazon, online stores).

B2B (Business to Business): Transactions between companies, such as wholesalers or suppliers.

Advantages of the E-commerce

Greater Product Variety: Access to a broader catalog.

Convenience: Buy without leaving home, direct delivery.

Cost Efficiency: Lower operating costs compared to physical stores.

24/7 Availability: Stores are open all the time.

Global Reach: Accessible from anywhere in the world.