価格ログイン登録

カテゴリー全て - voice - audience - mission - location

によって 11IFranklin 11IFranklin 7年前.

354

Social Media

Channel 4 aims to reach a younger audience, specifically those aged 16 to 28, regardless of gender. They employ a "Voice Of God" narration style, typically featuring a middle-aged, highly informative voice.

Media Fluency

Meagan Hicksにより

GRUPO BIMBO

Graciela Guzmanにより

VMOST analysis

Marco Bertoliniにより

promotional packaging

Tarkan Dermisにより

CONVENTIONS OF CHANNEL4

Voice Over

'Voice Of God'

Someone middle-aged

Highly informative

Target Audience

Either gender

Younger generation

16-28 year-olds

Interviews

Informal

Allows personal relationship to be created

Presenter

Friendly & confident

Can connect with audience

Logo

Top right/left hand corner

Adds recognition

Hashtag

Appeals to younger generation

Advertising

Shown in opening title or at beginning of documentary

Documentary can be shared across many platforms via the hashtag

Location

Everyday life, makes it more personal

Public places such as schools, hospitals and work places

Channel 4's Mission Statement

Channel 4 want to document subjects that aren't as commonly spoken about, they have a mass audience who could make a difference.

'Channel 4 will continue to encourage documentaries with social purpose, personal authorship and an international perspectve'

Social Media

Channel 4 aims to reach a younger audience, specifically those aged 16 to 28, regardless of gender. They employ a "Voice Of God" narration style, typically featuring a middle-aged, highly informative voice.

Media Fluency

GRUPO BIMBO

VMOST analysis

promotional packaging

CONVENTIONS OF CHANNEL4

Voice Over

'Voice Of God'

Someone middle-aged

Highly informative

Target Audience

Either gender

Younger generation

16-28 year-olds

Interviews

Informal

Allows personal relationship to be created

Presenter

Friendly & confident

Can connect with audience

Logo

Top right/left hand corner

Adds recognition

Hashtag

Appeals to younger generation

Advertising

Shown in opening title or at beginning of documentary

Documentary can be shared across many platforms via the hashtag

Location

Everyday life, makes it more personal

Public places such as schools, hospitals and work places

Channel 4's Mission Statement

Channel 4 want to document subjects that aren't as commonly spoken about, they have a mass audience who could make a difference.

'Channel 4 will continue to encourage documentaries with social purpose, personal authorship and an international perspectve'

Mindomo

詳細情報

よく寄せられる質問

Social Media

Channel 4 aims to reach a younger audience, specifically those aged 16 to 28, regardless of gender. They employ a "Voice Of God" narration style, typically featuring a middle-aged, highly informative voice.

Media Fluency

GRUPO BIMBO

VMOST analysis

promotional packaging

CONVENTIONS OF CHANNEL4

Voice Over

'Voice Of God'

Someone middle-aged

Highly informative

Target Audience

Either gender

Younger generation

16-28 year-olds

Interviews

Informal

Allows personal relationship to be created

Presenter

Friendly & confident

Can connect with audience

Logo

Top right/left hand corner

Adds recognition

Hashtag

Appeals to younger generation

Advertising

Shown in opening title or at beginning of documentary

Documentary can be shared across many platforms via the hashtag

Location

Everyday life, makes it more personal

Public places such as schools, hospitals and work places

Channel 4's Mission Statement

Channel 4 want to document subjects that aren't as commonly spoken about, they have a mass audience who could make a difference.

'Channel 4 will continue to encourage documentaries with social purpose, personal authorship and an international perspectve'

Mindomoについて話す

Mindomo

詳細情報

よく寄せられる質問