Categories: All - delivery - streaming - sports - subscription

by Ryan Kane 16 days ago

23

SPORTS WORLD: Providing a Comprehensive and High-Quality Sports Streaming Service

A new sports streaming service aims to address the frustrations of sports fans who pay for multiple subscriptions yet still face difficulties in finding and watching their desired games.

SPORTS WORLD: Providing a Comprehensive and High-Quality Sports Streaming Service

SPORTS WORLD: Providing a High-Quality Sports Streaming Service

The title is called SPORTS WORLD, this is the info I have for it: Needs and wants: To have smooth streaming of your favorite teams/games To be able to watch any sports game you want The ability to watch games you've missed Demographics: Middle age, moderate income sports fans Teenage/younger age, moderate income sports fans Older age, moderate income sports fans Geographics: Europe North America UK South America Psychographics: Football fans Soccer Fans Baseball fans Pickleball Swimming The basic need our company has identified is the fact that people pay for so many subscriptions just to receive slow delivery or not be able to watch the game that they wanted. People often get frustrated by slow streaming services and being unable to find the game they want to watch, even though they pay for multiple subscriptions. The desired outcome of our company is to provide sports fans with a way to have 1 subscription while also having everything they want to watch. Any sports fan, whether you're a fan of bigger sports such as Football, Soccer, or Baseball, or you enjoy some smaller sports like Pickleball and Cricket, any sports fan would benefit from, but it does lean towards the smaller sports fan. We have looked into other companies such as ESPN +, but they don't cover all of the smaller sports and certain games. Our service will provide the smaller sports and cover the games that ESPN + doesn't have, and eventually have all of the main and smaller games. For our company, it is clear that the solution was to make a streaming service that provides high quality delivery and contains more of the smaller fan groups such as pickleball a way to live stream their games, as well as providing a better experience for bigger fan groups to be able to smoothly live stream their games.

Solution

Enhance the streaming experience for major fan groups
Offer live streaming for smaller fan groups, like pickleball
Develop a streaming service with high-quality delivery

Comparison with Competitors

Long-term goal to include both major and smaller games
SPORTS WORLD aims to cover smaller sports and fill the gaps left by ESPN +
ESPN + limitations in covering smaller sports and certain games

Desired Outcome

Include a wide range of sports
catering to both major and smaller fan groups
Provide sports fans with a single subscription for all desired games

Identified Problem

Frustration with slow streaming services and game unavailability
Multiple subscriptions for slow delivery and limited game availability

Psychographics

Swimming enthusiasts
Pickleball enthusiasts
Baseball fans
Soccer fans
Football fans

Geographics

South America
UK
North America
Europe

Demographics

Older age
Teenage/younger age
Middle-aged
moderate-income sports fans

Needs and Wants

Capability to watch missed games
Ability to watch any sports game desired
Smooth streaming of favorite teams/games