Categories: All - logotipo - diseño - imprenta - tipografías

by Alhelí Pérez 3 years ago

180

Tipografías y su aplicación en el diseño

La tipografía es fundamental en el diseño gráfico, abarcando desde la terminación de las letras, conocida como serifa, hasta su aplicación en distintos contextos visuales. La invención de la imprenta por Johannes Gutenberg en 1440 marcó un hito, haciendo a la tipografía esencial para la comunicación escrita.

Tipografías y su aplicación en el diseño

Tipografías y su aplicación en el diseño

Marine life, sea life or ocean life, is represented by the plants, animals and other organisms that live in the saltwater of the sea or ocean, or the brackish water of coastal estuaries.

At a fundamental level, marine life affects the nature of the planet. Marine organisms produce oxygen and sequester carbon.

Consejos para escogerla

Marine mammals are aquatic mammals that rely on the ocean and other marine ecosystems for their existence.

They include animals such as seals, whales, manatees, sea otters, and polar bears. They are an informal group, unified only by their reliance on marine environments for feeding.

Busca dentro de su familia
Que sea simple y conciso
Que todo encaje, sea coherente
No combinar serifa con palo seco
¿Impreso o digital?
Pensar en qué soporte va el diseño
Fijarse en el contexto
¿A qué público va dirigido?

¿Qué es la serifa?

Marine plants consist of two major types, the seagrasses, and the algae and seaweeds.

Seagrasses represent members of some of the more complex plants, while algae and seaweeds display simple forms and are often microscopic.

Gather information about marine plants:

Terminación de las tipografías que se apoya en el renglón (imaginario o no)

Clasificación

A coral reef is an underwater ecosystem characterized by reef-building corals. Reefs are formed of colonies of coral polyps held together by calcium carbonate. Most coral reefs are built from stony corals, whose polyps cluster in groups.
The 3 main types of reef are: atoll, barrier reefs, fringing reefs.

Write down their characteristics as well as the importance of the reefs

Gesto - trazo
Góticas
Caligráficas
Fantasía
Gestuales
Híbridas
Distinto estilo
Sin serif

NO MONÓTONAS

MONOTONAS

Con serif

Coral reefs are important for many different reasons aside from supposedly containing the most diverse ecosystems on the planet.

EGIPCIAS
ROMANAS

A

Más allá del logotipo

Seabirds are birds that are adapted to life within the marine environment. While seabirds vary greatly in lifestyle, behavior, and physiology, they often exhibit striking convergent evolution, as the same environmental problems and feeding niches have resulted in similar adaptations.


Name a few of bird species who live at sea or at the seaside:

Existen notables diferencias
isologo

combinación de un isotipo y un logotipo

pictograma

Imagen abstracta o con un sentido figurativo

Firma

isotipo formado a través de una firma de una persona o entidad

Monograma/anagrama/siglas

conjunto de letras que pueden conformar un isotipo

Isotipo/Símbolo

Concepto visual que conforma la imagen visual corporativa

Logotipo

Tipografía que compone la imagen visual corporativa de la compañía

Origen

Currently, of the approximately 12,000 extant reptile species and subspecies, only about 100 are classed as marine reptiles: extant marine reptiles include marine iguanas, sea snakes, sea turtles and saltwater crocodiles.

Surge libertad para los diseñadores gráficos

Crocodilians may be found swimming out at sea, but they can't live out there in the way that a marine turtle can.

Research, then write down what you know about them. For e.g, their lifespan, their weight, where you can spot them. etc

Forman parte de las imágenes visuales corporativas
Tipografías mundialmente reconocidas
Con un contexto específico

Sea snakes, or coral reef snakes, are a subfamily of venomous elapid snakes, that inhabit marine environments for most or all of their lives. Most are extensively adapted to a fully aquatic life and are unable to move on land.

Research, then write down facts about sea snakes, for e.g. how fast they swim, what do they eat or how long they live, etc.

Con usos más o menos prestablecidos
Creación de la imprenta

Write down some interesting facts about sea turtles, like how long they live or how long can they dive, etc.

La tipografía se vuelve vital para transmitir un mensaje
Por Johannes Guttenberg en 1440