Kategorier: Alle - marketing - copyright - entrepreneurship - technology

av Miss Universe 8 år siden

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chapter 1

The digital landscape encompasses various aspects, including entrepreneurship and internet marketing, which leverage web and email tools for driving sales and generating leads through electronic commerce.

chapter 1

definition

A business activity and business by using improved computer technology, especially the internet in this business and business that are promoted using electronic brochures, known as the homepage on the Internet.

Entrepreneurship

Digital Trends

A technology news, lifestyle, and information website that publishes news, reviews, guides, how-to articles, descriptive videos and podcasts about technology and consumer electronics products.

Internet Marketing

Advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails.

Internet Business

means of connecting a computer to any other computer anywhere in the world via dedicated routers and servers. When two computers are connected over the Internet, they can send and receive all kinds of information such as text, graphics, voice, video, and computer programs.

Intellectual Property

Procedure to register intellectual property of a product

Types of intellectual property

Trademark
A trademark is a distinctive sign which is used to distinguish the products or services of one business from others. Trademarks are often closely linked to brands.
Patent
A patent protects an invention. It gives the holder an exclusive right to prevent others from selling, making and using the patented invention for a certain period
Copyright
Copyright protects the expression of literary or artistic work. Protection arises automatically giving the holder the exclusive right to control reproduction or adaptation

Functions of the Digital Millennium Copyright Act

to protect the rights of both copyright owners and consumers
to create an updated version of copyright laws to deal with the special challenges of regulating digital material

Definition

A work or invention that is the result of creativity, such as a manuscript or a design, to which one has rights and for which one may apply for a patent, copyright, trademark

cyberpreneurship

Community response

Business oppurtunities have to be adjusted so as not to conflict with the local community
Compatibilty with the idea of local communities should be given serious attention before the starts of business operation

a) Entrepreneural ideas and source

interest
business which is established from one's interest, can create more confidence, passion and sense of responsibility among the entrepreneur
Capital
the ability of entrepreneur to determine the amount of capital a business where it can do. In other word businesses need to be opened in accordance with existing financial capability
Skills
Apart from the experience and knowledge, it must do in work skills or their chosen fields.
Knowledge
Entrepreneurs need to equip themselves with knowledge, it must do in work skills or their chosen fields.
Person's experience
An entrepreneur who is doing business in accordance with the experience of his career, particularly related to the experience

Differences between entrepreneur and cyberpreneur

Cyberpreneur
an entrepreneurs who make money by selling product through the internet
individual who takes risk to start a IT business or buy another person's IT business
Conventional entrepreneur
A person who organizes and manages a business undertaking
Assumes a risk for the sake of profit

characteristic of a a successful cyberpreneur

confidence and optimistic
entrepreneur have high self confidence, therefore it is not suprising that a lot of entrepreneur who have failed again and again eventually become a successful entrepreneur.
initiative and responsibility
find and take initiative and wiling to take responsibility for what is going to happen when problem arise.
high commitment
commitment to help entrepreneur to overcome the threats and obstacles in the business as well as ideas and investment to ensure the success of their investment earnings.