When determining which export markets to enter, it's crucial to establish specific criteria tailored to your business needs. Startups are advised to focus on a few markets initially, while seasoned operators might explore multiple markets simultaneously.
Protection of intellectual property and other laws
Economic Indicators and Levels of Stability
Find out how much of your product each target market produces nationally, imports and exports.
Understand the risks and costs to protect yourself. Stay on top of political risks and possible civil unrest.
Scrutinize Human and Physical Infrastructure
Weigh the Factors
Set the criteria that you feel will best determine the market.
Experienced operators can expand to several markets simultaneously beginners should search only a few success is best accomplished if research reveals all hidden costs.