Categorii: Tot - canada - urban - chocolate - demographic

realizată de VD - 10PT 703741 Rick Hansen SS 2 ani în urmă

101

Chocolate consumer

In Canada, chocolate consumption is closely linked to the country's cultural affinity for maple and products derived from maple trees. Consumers, particularly those aged 25-40, who are typically gatekeepers for family purchases, show a noticeable preference for milk chocolate and maple syrup-flavored items.

Chocolate consumer

Chocolate consumer

geo

North America
urban and suburban areas

demo

Family formation ages 25-40(gatekeeper)
low-middle class
10-15: allowance customers 0-9: pre-customers

product use

light-med users

physo

people who live in Canada feel connected or affiliated with the product since Canada is known with a maple and maple trees
maple syrup
preference milk chocolate