Online Shopping Fiesta
Behavioural
Buying descision
Family
Friends
Celebrity and influences
Social Media
Benefits of online shopping
Convenient
Good service
Affordable
Results from survey
Band loyalty
Free shipping
sales and promotions
Collect points for free products
Geographic
International shipping
Worldwide service
Psychographic
How often
Heavy online shopper
2-4 times a week
Hobbies/Interests
Youtube
Instagram
Tik tok
Fashion
Fashion brands
Fashion trends
Shopping interests
Clothings
Accessories
Makeup
Electronics
Demographic
single
Education: High school
Gender: Females
Age 16:
Youth Market
