Sales (Brick & Mortar)

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Sales (Brick & Mortar)

Target Segments

Doctors office (top-rated doctors who frequently prescribe compression stockings)

Target Specific Medical Specialties

• Focus on medical specialties that commonly prescribe compression stockings:Vascular surgeons and phlebologists
• Orthopedic doctors
• Primary care physicians
• Podiatrists
• Oncologists
• OB/GYNs
• Sports medicine specialists
• Wound care specialists
• Diabetes care specialists

Research Online Platforms

• Utilize online resources to find highly-rated doctors:Review physician rating websites
• Check professional medical association directories
• Explore hospital and clinic websites for specialist listings

Leverage Professional Networks

• Connect with medical supply companies and distributors:Contact compression stocking manufacturers for referrals
• Reach out to medical supply stores for recommendations
• Attend medical conferences and trade shows to network

Analyze Prescription Data

• If possible, obtain prescription data to identify high-volume prescribers:Partner with pharmacies to gather anonymized prescription information
• Use healthcare analytics services to identify prescribing trends

Seek Patient Referrals

• Engage with patient communities:Monitor online forums and support groups for vein disorders
• Connect with lymphedema or varicose vein patient associations

Collaborate with Vein Clinics

• Establish relationships with specialized vein treatment centers:Reach out to vein clinics and offer partnership opportunities
• Provide educational materials about your products to clinic staff

Utilize Social Media

• Identify active healthcare professionals on social platforms:Follow relevant hashtags like #CompressionTherapy or #VeinHealth
• Engage with doctors who frequently post about vascular health

By implementing these strategies, you can create a targeted list of top-rated doctors who are likely to prescribe compression stockings frequently, potentially increasing your sales opportunities.

Directories

Lymphedema-Specific Directories

• The Lipedema Project Provider Directory: Lists doctors, surgeons, and lymphatic therapists specializing in lipedema and lymphedema treatment1.
• Lymphology Association of North America (LANA) Directory: Allows you to search for LANA-certified lymphedema specialists by location10.
• American Lymphedema Framework Project (ALFP) Directory: Provides a search tool for locating trained specialists in lymphedema management1.

Vein Specialist Directories

• VeinDirectory.org: A comprehensive directory for finding vein specialists who often prescribe compression therapy5.

General Medical Directories

• Advocate Health Care's Find a Doctor tool: Allows searching for specialists across various fields, including those who may prescribe compression therapy8.

Compression Product Retailers

• Sigvaris Dealer Locator: While not a doctor directory, it can help find retailers with certified fitters who work closely with physicians prescribing compression therapy6.

When using these directories, it's important to verify the credentials and experience of the listed providers. Additionally, consulting with your primary care physician for referrals to compression therapy specialists is often recommended.

Orthopedic Clinics

Vascular Specialists

Occupational Health Clinics

Diabetes Care Clinics

Wound Care Centers

Sports Medicine Clinics

OBGYN Practices

Oncologies

Breast cancer patients (Leading)

Podiatrician

Primary Care Physicians

Drug store (Local pharmacy)

DME (Durable medical Equipment) stores

Amazon presence

Companies with Employee benefits

Fitness program addon

Benefits Portals

Clubs or Groups

Training clubs

Sports clubs

Senior clubs

Golf clubs

Senior Living homes

Form a account manager or group

Nursing Homes

Educational institutes

Small scale

Flight schools

Schools

Medicare & Medicaid Space

Our Goals

Unchartered Spaces

Each Unserved groups grow network

Travel industry

Yacht clubs

Canadian Wholesaler Market

Void space

Expensive Digital market

Where do we stand

Moving to Remote

Visibility and need to define the KPI to measure the work & performance

Weekness

Private labelling is at nascent stage

Only online channel

Strengths

Open & Flexible to to changes

Barrier to entry

Brand value is improving

Long est.

Our approach

Road map for next one year

Marketing marterial

Brochures or Fliers

Tiered Approach

Why us

Own Shopify Data

The Sharks

Learn the pain points by each segment.

Fill in the gaps

Look for the wide void space

Divide into phases by quarter

Assumptions

Broadly classified as (each needs a different care)

Institutes

End Customer

Low competitor

Reports?