Delight the Customer
CFR
Non Intuitive
practices / planning
decision on whether to work with "difficult customers"
intuitively the more clients the better (more sales) but in the long run it might be a good idea to be selective on choosing customers
discipline
not always intuitive cause and effect
dependent on # interactions
the more interactions the stronger the effect is
External Factors (try to influence)
too long term in order to chane
you don`t have the power to change
you consider as outside your control
# of SKUs
Demand Variability
Direct Effect
Examples
Factory Capacity
Stock Coverage
intuitive cause and effect
not dependent on # interactions
Enablers
