by Mark Hodgkinson 5 years ago
151
More like this
Postal
Green conscious?
Ethical returns policy
Videos
Name of video CRUCIAL for SEO
Titles
Why 'John Henry from Vice succeeds represents a good consultant
bang, bang, bang, he's ticking off each of the 3 areas, with a focus on 1 or 2 strategies
Accountability - why do we prefer to let ourselves down than other people?
It's not what you know, it's what you do about it
Are you developing a business, or just working
Were you ever trained for business
Why Business Mentor will work for your business
Content
Inform / Personalise / Summarise / Proove
A(ttention) / I(nterest) / D(etail) / A(call to action)
Consistent structure
Extended version 300-700 words, maximum 1,000 - else 2nd blog
Bullet points with video
Change URL
in app > picture / profile > contact (bottom) > pencil > change URL
Profile
Headline
Prof headshot for pic
Slogan / website
Call to action
make next step clear
Banner
QR code
in app > top right > scan / get my code
Sales Navigator
can search incognito
Raising finance
New Business
Focus priorities / accountability
x hours @ £100 p/h
Grow
short questionnaire
Process review
Legal
Customer experience
is your brand known,
£400
Overview
OUTPUT: 20 words or less each answer: our business purpose right now / my personal position in 10 years ... what role does business play ... then maybe our environmental position, ethics position, etc...
Get into the emotion, relive the adventures on the way, why did they start, why are they still in it, where do they see themselves in the future, how does that feel, is the business with them, let's visualise that outcome, clarify it - not nail it, just get a clear enough vision and how it feels
£200
The Business Who and Why
2 hours
review
hour call
middle call, review, new goal set
30 mins
goal set
pay after this call
£200 pm
someone to talk to that understands business, who will offer advice if requested, an ear to listen and a gentle guide to your business success
Present with a balance chart
Questions
Staff
Brand
Customer
I have a clear vision for the lifestyle I'd like: (a) i'm too busy to daydream, (b) vaguely, I have it written on my wall
I have a clear goal for the business - (a) nope, (b) kinda, (c) mos def
simple for free ...
3 Balance Areas
x questions about the 3 areas of the chart, depending on the score shows if business is too focused - or indeed, under-focused - on an area (ie today / thinking / daydreaming)
Possibles...
WebSEO
Marketing (%)
Subtopic
Website
WooCommerce (£)
Namesilo (£1 p/m)
Envato (£)
Siteground (£)
Software licences
Elementor
Envato
Domain renewal - DATE
Insurance renewal - DATE
