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Categorías: Todo - marketing - process - service - price

por Defne Gurel hace 13 años

1762

Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

PEOPLE

por MARIA D'ALESSIO

Coca-Cola's marketing strategy

por Geovanna Palacios

Areas para la Consultoría de Servicios basados en Nuevas TIC's

por José Arévalo

Strategic Marketing Plan

por Mindomo Team

Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

PEOPLE

Coca-Cola's marketing strategy

Areas para la Consultoría de Servicios basados en Nuevas TIC's

Strategic Marketing Plan

Marketing Mix

LIMITATIONS

New Technologye.g. use of internet to start 'viral' campaigns

Competitionrival businesses will try to gain sales

Costbusiness needs sufficient financial resources

Promotionhow the product is communicated to consumers

Productcharacteristics of product or service being offered (e.g USPs)

4 P's for SERVICE SECTOR

Packaginglook of a product

Physical Evidenceallows consumer to make a judgment on organization

Processsystems used to deliver product

Peopleuse of human capital (employees)

Placelocation and distribution channels from which product can be obtained

Pricehow much consumer will pay, pricing strategies

Mindomo

Más información

Preguntas Frecuentes

Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

PEOPLE

Coca-Cola's marketing strategy

Areas para la Consultoría de Servicios basados en Nuevas TIC's

Strategic Marketing Plan

Marketing Mix

LIMITATIONS

New Technologye.g. use of internet to start 'viral' campaigns

Competitionrival businesses will try to gain sales

Costbusiness needs sufficient financial resources

Promotionhow the product is communicated to consumers

Productcharacteristics of product or service being offered (e.g USPs)

4 P's for SERVICE SECTOR

Packaginglook of a product

Physical Evidenceallows consumer to make a judgment on organization

Processsystems used to deliver product

Peopleuse of human capital (employees)

Placelocation and distribution channels from which product can be obtained

Pricehow much consumer will pay, pricing strategies

Difunde Mindomo

Mindomo

Más información

Preguntas Frecuentes