The rise of big data has significantly transformed how consumers make purchasing decisions, particularly by providing insights into consumer behavior and preferences. Big data, characterized by vast and complex datasets, allows companies to analyze trends and patterns that influence purchasing decisions.
The role of big data analytics in enabling green supply chain management: a literature review
Eco Innovation
IoT & Big Data Solving Problems For
The Waste & Recycling Industry
Big data can help here by increasing efficiency and cataloging ways that packaging materials can be reduced without damaging products.
Big data can help companies where are the areas they are creatig waste
Role of big data and social media analytics for business to business sustainability
using big data to explore the decisive attributes of supply chain risks and uncertainties
how big data is enhancing enviromental sustaibability in supply chain
How can companies produce more eco-friendly product by using big data?
setup better regulations
Optimizing resource usage
Assesing enviromental risks
understand operations
large amount of data required to evaluate if the product is sustainable
Enviromenatl Product Declaratiosn
examples of apps that helped big companies to changed there productions using big data, Litterati
How to measure the enviromental impact of a product? https://ec.europa.eu/environment/ipp/pdf/eipro_report.pdf
How can mobile applications motivate generation Z consumers to purchase sustainable products?
The importance of trancparency from suppliers to buyers
Chainreact
how can we shop sustainably through this applications?
The apps that can tell you if you're buying sustainably
Tracker you enviromental footprint
more infromation: GIKI scanner
to not waste and reuse: Karma and too good to go and olio for left over food
To help get more information :l'oreal spot
who are generation Z? what are there opinion of purchasing enviromental products?
Generation Z consumers' expectations of interactions in smart retailing: A future agenda
U.S. Sustainable Food Market Generation Z Consumer Segments
what is sustainability?
What do we mean by applications?
How does big data influence consumer purchase decisions?
the impact of big data on consumer behaviour https://www.sciencedirect.com/science/article/pii/S0148296315002842?casa_token=NivzltEfp2YAAAAA:JGK94r7pYyMMk_ttBPdpopspOo3pzOjmRcIrbRc8ZZNT16qotcZMigk0Bit-qOnhQD0AGlcLaKE0 https://academicjournals.org/journal/AJBM/article-abstract/563D45549959
why is big data important
what is consumer purchase decisions? what are the factors influencing it?