Kategorier: Alle - evaluation - outreach - leadership - communication

av Amy McGeady 5 år siden

168

2018 Strategic Planning - Outreach

The outlined plan emphasizes identifying and leveraging new opportunities to enhance the organization's reach. It aims to act as a catalyst in expanding statewide influence by taking a leadership role in prioritizing outreach activities.

2018 Strategic Planning - Outreach

Outreach: 2018 Strategic Plan

Tactics

Action steps
Measures of success
Quarterly
WHAT TO DO?
Identify trends and hot topics that help position ITT and our team as thought leaders
Uncover new opportunities to spread our work
Act as a catalyst and support to expand ITT's statewide reach
Take a key leadership role in analyzing and prioritizing outreach activities
Gather each department's outreach goals and guide/support activities that connect us to our most important audience(s)
How to achieve goals/objectives?
HOW TO?
Number of new opportunities
Number of people reached monthly/annually
Number of events attended monthly/annually
Measuring the success of the goals/objectives
HOW MUCH?
Develop communications plan to improve internal communication (check ins?)
Professionalize the organization's presentations and externally facing promotion
CRM?
Determine a way to calculate a value-driven ROI (impact/investment) on our outreach efforts
Be purposeful and proactive to align outreach activities with organizational and departmental goals
Objectives: use SMART criteria
What are the key outcomes to accomplish this year?
Relationships
Financial
Operational
Develop/Implement/Expand
WHERE TO?

Main topic

Program Support Needs

Other Programs
Development
RGV
Outreach
Impact & Evaluation

2019 Considerations

Budget
Key Strategies
Key Performance Indicators
Key Goals/Objectives

Big Budget Items

Evaluation
3rd party evaluators
Incentives
Technology
Conferences
Marketing
Advertising
Promotional Items
Print Materials
Travel
Contractors
Staff

Purpose

To create meaningful connections, raise state wide ITT awareness and drive partners/users to our work
Why does the program/project exist?
What problem is this solving?
What will it accomplish?
WHY?