digital advertising 5E

Honelako gehiago

FSM Company Map v08.10.2012

by Patrick Curry

TOOLSET

by Stefano Di Persio

Learner context & task analysis

by Riyad Alhomsi

Making Sense of Social Media Marketing

by Sid Smith

digital advertising

Email advertising

promotions and discounts sent by companies to subscribers

Targeted online advertising

tracks the online activities of consumers through cookies

Search Engine Optimisation (SEO)

helps a website ranking higher in search engine result pages

Pay-per-click (PPC)

advertisers get paid each time a user clicks on their adds

Banner advertising

uses banner adverts on web pages and consists of a steady or animated image

Content advertising

creation and promotion of contents that include: blogs, infograpghics, reports etc...